Keyword Gap Analysis

Comparing yourdomain.com vs competitor.com

Keyword Gap Analysis Results

Gap 1: "content marketing strategy templates"

Search Volume Medium (5.2K)

Intent Informational

Difficulty Medium

Suggestion Create a comprehensive guide with downloadable templates that solve common content strategy challenges.

Gap 2: "semantic SEO techniques"

Search Volume High (12K)

Intent Informational

Difficulty Hard

Suggestion Develop an in-depth guide on implementing semantic SEO with real-world case studies showing ranking improvements.

Gap 3: "local SEO citation building"

Search Volume Medium (3.8K)

Intent Transactional

Difficulty Easy

Suggestion Create a step-by-step guide for local businesses to build citations, with a free downloadable list of 50 citation sources.

Gap 4: "Google E-A-T optimization"

Search Volume Medium (7.2K)

Intent Informational

Difficulty Medium

Suggestion Publish a comprehensive guide on building expertise, authoritativeness, and trustworthiness with practical examples.

Gap 5: "mobile page speed optimization"

Search Volume High (11.5K)

Intent Transactional

Difficulty Medium

Suggestion Create a technical guide focused on improving mobile performance with step-by-step implementation tips.

Priority Recommendations

1

"semantic SEO techniques"

High search volume with strong commercial potential. Create pillar content with related subtopics and expert interviews to establish authority.

2

"mobile page speed optimization"

Create technical and non-technical guides targeting both developers and marketers, with a free speed audit tool to attract links.

3

"local SEO citation building"

Lower competition opportunity with high conversion potential. Create a citation building service offering or lead magnet to capture interested businesses.

Summary

Your keyword gap analysis reveals significant opportunities in technical and advanced SEO topics that your competitor is targeting successfully. The largest gaps appear in content addressing semantic SEO and mobile optimization - both high-volume keywords with strong commercial intent.

Recommended next steps:

Develop comprehensive resources for the top 3 priority keywords within the next 60 days
Create supporting content clusters around each main topic to build topical authority
Implement a technical SEO improvement plan focusing on mobile experience
Develop shareable assets (templates, tools) to attract backlinks to these new content pieces

This strategy addresses your most significant content gaps while focusing on keywords with the highest potential impact on organic traffic and conversions.

Keyword Gap Analyzer